Google I/O: Paper Planes
http://www.paperplanes.world
Paper Planes was an experience rendered on WebGL and built on the Google Cloud Platform, which allowed people to throw and catch paper planes with each other in real time. Users used their phones to create, fold, throw and catch paper planes, which entered a beautiful virtual world that ran in a Google Chrome window and was displayed on the keynote’s 50 foot main stage screen. Every plane was stamped with location data before it was thrown, which allowed users to track where planes traveled. This experience was simultaneously launched on Google Cloud Platform across the Google I/O Extended events around the world, creating a global experience that users were able to connect over.
BRIEF
Paper Planes is a WebGL experience which allowed people to use their phones to create, fold, throw and catch paper planes. Once thrown, planes entered a virtual world that was displayed on the 50 foot main stage screen. Every plane was stamped with location data before it was thrown, allowing users to track where their planes traveled to. This experience was simultaneously launched at all the Google I/O Extended events around the world, offering people a way to connect over something as simple as a paper plane.
CREDITS
Senior Copywriter
Nick Partyka
Production
Active Theory
ROLE
Senior Art Director